P2 A – Purpose
What is
the purpose of Star Wars: The Force Awakens?
Star Wars:
The Force Awakens is the first Star Wars film to be released under the parent
company of Disney who bought the franchise back in 2012 for a huge sum of $4
billion. Although it may seem costly at first, this was actually a very
profitable move by Disney as this money will be earned back very quickly due to
the profit being made when new films are released and through merchandise sales
etc. This means that the launch of a new Star Wars saga is both beneficial for
Disney and LucasFilm as it makes them both a lot of money and this is one of
the reasons that Star Wars films such as Star Wars: The Force Awakens keep
being produced. If Disney didn’t decide to purchase the rights to Star Wars and
reboot the saga, then both Disney and LucasFilm would be missing out on a lot
of money.
Another
purpose of Star Wars: The Force Awakens can be found in the uses and
gratification theory. It talks about how sci-fi films are used to give viewers
a sense of “escapism” which helps take their mind of any problems/worries they
may have in their everyday lives as for a short period of time they will feel
as though they are in a different reality in which their problems are
irrelevant. Star Wars: The Force Awakens exists to do just this, with its
setting being vastly different to anything we would see in real life, which
helps captivate viewers making them feel as though they are part of the film;
allowing them to turn their attention away from reality for the short period of
time in which they are watching Star Wars: The Force Awakens.
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